In recent years, the world of NFTs (Non-Fungible Tokens) has exploded in popularity, with artists, musicians, and even sports teams using the technology to create and sell unique digital assets. But it’s not just those in the creative fields who are embracing NFTs – celebrities are also getting in on the action.

From actors to athletes to reality TV stars, a growing number of celebrities are using NFTs to monetize their personal brands and create new revenue streams. Here are just a few examples of celebs who have jumped on the NFT bandwagon:

1. Paris Hilton: Reality TV star Paris Hilton made headlines in August 2020 when she announced the launch of her own NFT collection. The collection, called “Iconic Crypto Queen,” featured digital portraits of Hilton and was sold on the NFT marketplace Cryptograph. Hilton’s NFTs sold for a total of $1.11 million, with the highest-selling piece going for $42,000.
2. Grimes: Musician Grimes, who is also known for her relationship with Tesla CEO Elon Musk, has been a vocal supporter of NFTs. In March 2021, she sold a collection of NFTs for a total of $6 million. The collection included digital artwork, music, and a video of her talking about the NFTs. Grimes has also said that she plans to use NFTs to sell exclusive merchandise and tickets to her concerts.
3. Rob Gronkowski: Former NFL player Rob Gronkowski made history in March 2021 when he became the first professional athlete to release his own NFT collection. The collection, called “GRONK Championship Series,” featured digital trading cards and sold for a total of $1.2 million. Gronkowski’s NFTs also included the chance for buyers to win a “Golden Gronk” trading card, which would give them a chance to meet the athlete in person.
4. Elon Musk: Tesla CEO Elon Musk has been known to tweet about cryptocurrencies and NFTs, but he also has his own NFT collection. In March 2021, Musk sold a tweet as an NFT for $2.9 million. The tweet, which read “NFT for sale (laughs),” was turned into a digital artwork and sold on the NFT marketplace Valuables.
5. Lindsay Lohan: Actress Lindsay Lohan announced in February 2021 that she was launching her own NFT collection. The collection, called “Lightning,” featured digital portraits of Lohan and was sold on the NFT marketplace Rarible. Lohan’s NFTs sold for a total of $50,000.
6. Snoop Dogg: Rapper Snoop Dogg released his own NFT collection in April 2021. The collection, called “A Journey with the Dogg,” featured digital artwork and music inspired by Snoop Dogg’s career. The NFTs were sold on the NFT marketplace Crypto.com and sold out within hours.
7. Tom Brady: NFL quarterback Tom Brady announced in April 2021 that he was launching his own NFT platform, called Autograph. The platform will feature NFTs from a variety of celebrities, athletes, and entertainers, and will allow buyers to own unique digital assets such as trading cards and collectibles.

These are just a few examples of the many celebrities who are using NFTs to monetize their personal brands and create new revenue streams. But why are so many celebs getting in on the NFT craze?

For one, NFTs allow celebrities to sell unique digital assets that are tied to their personal brand. This can include anything from digital artwork to exclusive merchandise to behind-the-scenes access to their lives and careers.